About Course
Overview
The Digital Marketing Certification Program is designed to provide learners with practical skills and in-depth knowledge of digital marketing channels, tools, and strategies. It helps participants build expertise in SEO, SEM, social media, email marketing, web analytics, and digital advertising to excel in the fast-growing digital marketing industry.
Unlike traditional marketing courses, this program focuses on hands-on training, live projects, and industry-relevant tools to ensure learners are job-ready for digital marketing roles in any sector.
Course Details
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Duration: 3–6 months (varies by provider)
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Mode of Learning: Online / Classroom / Blended
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Assessment: Assignments, live projects, case studies, quizzes, and final certification
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Certifications Included: May include Google Ads, Google Analytics, HubSpot, or Meta (Facebook) certifications
Course Content
Module 1: Introduction to Digital Marketing
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Digital marketing fundamentals and landscape
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Traditional marketing vs digital marketing
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Understanding customer behavior online
Module 2: Website Planning & Optimization
Module 3: Search Engine Optimization (SEO)
Module 4: Search Engine Marketing (SEM)
Module 5: Social Media Marketing (SMM)
Module 6: Email Marketing & Automation
Module 7: Web Analytics & Performance Tracking
Module 8: Digital Advertising Strategies
Student Ratings & Reviews
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